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Design Residency


Design Residency

NABA, BA Design, 2017/18

with: Claudio Larcher;

The first Design Residency 2017: a partnership between NABA BA in Design students and Henkel - Testanera. Students have been engaged in a four-days intensive workshop at Fort of Bibbona, in Tuscany, aimed at rethinking the logic of retailing through an innovative and contemporary approach. The goal was to design a new pop-up store concept for the “Haircare, styling and coloring” line of the brand Testanera, with individual and ready-to-install modules.